Business Model: B2B, Professional services
Category: Advertising, Social Media Advertising, Mobile Advertising, Marketing
Geographic Markets: Australia, Brazil, China, Japan, Germany, France, United Kingdom, Singapore, United States
Kenshoo was founded in 2006 to empower every marketer in the world with technology to build brands and generate demand across all media. It is considered today as a global leader in agile marketing software.
The company has raised funding from investors such as Sequoia Capital, Arts Alliance, Tenaya Capital, and Bain Capital Ventures.
Brands, agencies and developers use the Kenshoo Infinity Suite to direct nearly US$ 350 billion in annualized client sales revenue through search, social, mobile, and display advertising.
Kenshoo is the only Facebook Marketing Partner with native API solutions for ads across Facebook, FBX, Twitter, Google, Yahoo, Yahoo Japan, Bing, Baidu and CityGrid. Kenshoo powers digital marketing campaigns in more than 190 countries for nearly half of the Fortune 50 and all 10 top global ad agency networks.
Kenshoo clients include Tesco, Accor, GroupM, Havas Media and John Lewis. Kenshoo has 27 international locations.
Kenshoo has been named the sole leader in The Forrester Wave™: Social Advertising Platforms, Q4 2013, the sole leader in The Forrester Wave, Bid Management Platforms, Q4 2012, a repeat winner in the Facebook Innovation Competition for the online sales category for Intent-Driven Audiences and Demand-Driven Campaigns, the winner for Best Use of Social Media in the US Search Awards, the winner for Best PPC Management Software in the European Search Awards, and the #1 Search Engine Marketing and Social Media Marketing Supplier to the Internet Retailer Top 1000.
In January 2015, Kenshoo earned the best overall customer satisfaction rankings in the first GridSMreport for search advertising platforms, published by business software review platform G2 Crowd (www.g2crowd.com).
Over the years, Kenshoo has invested heavily in mobile by building software to help marketers optimize their investments across the biggest global suppliers of mobile advertising including Google, Yahoo, Bing, Facebook, and Twitter.
In September 2014, Kenshoo acquired Adquant, the leading platform for mobile app and gaming advertisers on social media.
Kensho was founded by Mr. Yoav Izhar-Prato, Alon Shiffer and Nir Cohen. The CEO and Chairman of the board is Mr. Yoav Izhar-Prato and the company has hundreds of employees worldwide with headquarters in Israel and offices in the US, Asia-Pasific and Europe.
The Due Diligence Report for Kenshoo, prepared with crowd analysis and predictive algorithms, perfect for investment assessment, research and general in depth analysis.
Bain Capital Ventures
Kenshoo is noted as the only Facebook strategic Preferred Marketing Developer with native API solutions for ads within the top social media networks.
Kenshoo’s client base includes the market leading companies from diverse industries including CareerBuilder, Expedia, Facebook, eBay and KAYAK among many others.
Kenshoo’s marketing strategies are very strong. YouTube is filled with its webinars, their own website has progressively advanced every year, and a basic Google search of “Kenshoo” is flooded with results.
IgnitionOne is a digital marketing company that offers a variety of cloud-based marketing solutions.
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