Overview

Location:
Israel
Employees:
500+
Business Model:
Advertising, B2B
Category:
Analytics, Advertisting, Customer-Engagement
Geographic Markets:
Asia, Europe, North America, South America, China, Israel
Company Overview:

ironSource, founded in 2010, is an online software distribution and monetization technology powerhouse providing a complete ecosystem of downloadable online and mobile applications that connects people with relevant apps.

The company’s proprietary algorithms analyze all aspects of user acquisition, conversion, monetization, and optimization through their four main products: installCore, mobileCore, displayCore, and mediaCore. These different platforms allow the company to promote relevant products to millions of users all over the world, all while helping their clients acquire new users and monetize their software.

The company is headquartered in Tel Aviv with a strong local presence in New York, San Francisco, London, Beijing, and as of Novemeber 2016, a new office in India.

Founders:

Tomer Bar Zeev
Co-Founder & CEO
Eyal Milrad
Co-Founder & Director
Omer Kaplan
Co-Founder & Deputy CEO
Tamir Carmi
Co-Founder & COO
Arnon Harish
Co-Founder & CMO

Leading Investors:

  • Saban Capital Group

  • Access Industries

Financing Rounds:

Key Facts:

The company’s complete ecosystem enables software developers to increase completed installs, decrease download time, get depth installation analytics, optimize traffic monetization, receive performance-based display distribution, and optimize media acquisition for each platform.

IronSource powers over 7 million daily installations all over the world and across all major platforms, using advances segmentation and targeting algorithms in order to match each user with relevant content.

ironSource was recognized by TUNE as one of the Top 25 global advertising partners of 2016. ironSource was ranked 5th based on multiple factors including adoption, reputation, installs, retention, and revenue.

Similar Companies:

Clicko.com

Clicko develops AdTech for mobile app trending and ranking on apps stores via targeted, high quality, high retention mobile app installs

Content & Privacy:

Confidentiality:
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Content Sources:
All the information presented above was retrieved from public sources (media, company website, data from the registrar of private shareholder, etc.).
Responsibility:
PrivatEquity does not accept any responsibility or liability for the accuracy, content and reliability of this information.
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